Tourism Board of the Philippines
More fun at the Museumsuferfest
For the Tourism Board of the Philippines it´s clear that it´s more fun in the Philippines but we also wanted to spread that message across Museumsuferfest Frankfurt. Lukas Janisch, “The Voice Kids” winner, sang during the event for a cheering audience and a Filipino street dance group heated up the crowd.
We organized a photo contest on Facebook and provided a photobox with accessories to take pictures which were uploaded on facebook. Users were invited to share and like the images. The image with most likes won a prize. The campaign was accompanied by the Hashtag #itsmorefuninthephilippines. The website has been opened 31,143 times during the competition. All photos together have received 7,621 likes.